Mental health awareness is more than just a trend – it’s a vital aspect of building genuine connections and demonstrating empathy in today’s world. This October, discover how incorporating mental health awareness into your marketing strategy can set your brand apart and foster deeper engagement. Encourage Open Conversations Invite your audience to share their…
Artificial intelligence (AI) is rapidly transforming every aspect of our lives, and marketing is no exception. Algorithms churn through data, chatbots answer customer queries, and programmatic advertising delivers laser-targeted messages. But with all this technological wizardry, is there still a place for good old-fashioned marketing communication? The answer is a resounding yes. In fact, AI’s…
More than 90% of customers say they would switch to another company in the wake of bad customer service. More than 60% say they are willing to pay more for outstanding customer service. There is a massive opportunity in these figures. Empathy and emotional intelligence Exceptional customer service is built on an agent’s empathy…