Twitter announced today a big step in the micro-blogging sites history, it is removing the count from the @replies section of a 140 character tweet, which means that you have a few more characters to play with now when responding to another account or tagging someone in a tweet! The announcement from Twitter says this change to…
DetailsIn many of my conversations and meetings with client’s we’re often asked about the measures of engagement: How will you know if a social campaign is effective? How can you tell if the engagement is ‘good’? What does ‘good’ look like? or, How to attract the ‘right’ people to your accounts. All great questions. In…
DetailsYou may have noticed upon logging in to LinkedIn recently that it’s had a complete overhaul, and if you haven’t yet seen these changes, you soon will! Early opinions are mixed. Some like the new look but LinkedIn have removed a few functions from the everyday free user and also the LinkedIn Premium Users. These…
DetailsAs the #dresscode has been a prominent topic across the media this week, I thought it’s about time that I put my two-pence worth of comments in the hat too: To set the scene, I am a female only business owner, I run an amazing talented team at our award-winning marketing agency Brighter Directions.…
DetailsVacancy: Sales & Marketing Apprentice Location: Clay Cross, Chesterfield, Derbyshire Reporting to: Marketing Manager/ MD January is a great time for the recruitment industry, it’s a time where companies (like us) look to invest in new additions to join our growing (awesome) team and develop career opportunities that will last you a lifetime. We…
DetailsIt can be difficult for finance companies to understand where they need to be marketing, and how they need to do it! At Brighter Directions we firmly believe in educating and the transfer of information to our clients and contacts so that you have all the information to excel at your social media campaigns, whether…
DetailsEveryone that has logged in to social media this morning will have already seen pictures of the many children taking part in the BIG SPOTACULAR as part of Children in Need’s fundraising initiative. Children throughout the UK have arrived at school, wearing spotty outfits and accessories, and of course proud parents have been showing off…
DetailsYou may have noticed that #DigitalDay16 is trending on Twitter today, but what exactly is Digital Day? Digital Day links industry professionals with schools and colleges across the UK to raise awareness of the fantastic opportunities for young people in digital! Digital Day is aimed at 13-18 year olds and sees digital professionals head back…
DetailsGoogle announced last month that it will be investing in a new advanced verification process that will reduce the amount of spam found in searches both for businesses and generally. The new process is currently in beta testing in the USA but will be rolled out worldwide after the analysis has been completed. What does…
DetailsTwitter has recently launched ‘moments’ – an opportunity for users (and organisations) to showcase extended posts, much like a blog article to feature as part of your Twitter profile. In their own words, Twitter describes moments as “Opportunity to share curated stories showcasing the very best of what’s happening on Twitter”. Moments is linked to…
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