Employers are looking for new innovative ways to recruit now the market is in such need of a face-lift, what better opportunity technology provides to help candidates ‘stand out from the crowd’ Recruitment is a tough game, so much so that (we think) video may be the new way forward – why shouldn’t candidates think…
Check-in numbers on Pages will be updated in the next few weeks Recent notice from Facebook: We are revising check-in numbers on Facebook Pages to give you a more accurate picture of how people are visiting your business. Among these changes, previously, if an individual checked into your business multiple times, each check-in was counted…
Brighter Directions are a local award-winning strategic marketing and social media company helping SME’s with all marketing and sales related issues, from writing a strategic plan to managing your social media platforms like Twitter, Facebook, LinkedIn and more… Last years finalists for the prestigious BESMA Best in the Business awards in London in TWO categories…
Just for a bit of fun, we thought we’d share with you one of our famous Marketing Quiz that we run at various events and seminars… Its there to show the importance of Brand Identity in businesses – A lesson to be learnt from the large companies but equally as vital for small independant organisations…
You’ve probably seen the funny little block pictures or graphics in places like adverts, billboards and magazines and wondered “what are they?” and “how can they help promote my business?”Firstly, QR Code stands for “Quick Response Code”, it’s as simple as that. What it is, is a 2D bar code that can be scanned and decoded.…
So youve created your account on Twitter and hey-presto, your expecting lots of conversations with potential customers and even orders to come flying through your door/website… BUT after a couple of months of tweeting a few times a day – still nothing…… Why me??? I hear you cry… Social Media for businesses isnt about shouting your message…
We’re getting rid of over 60 different privacy policies across Google and replacing them with one that’s a lot shorter and easier to read. Our new policy covers multiple products and features, reflecting our desire to create one beautifully simple and intuitive experience across Google. We believe that this stuff matters so please take a…
If you have a Twitter account, then at the very least you should have updated your bio information, uploaded a professional photograph and started posting messages…. Havent done these yet? How many times when you log onto Twitter do you see the famous Egg as a Profile Picture? Now ask yourself: How engaging is that to…
PR should be a continuous process wether you outsource your public relations management or do it yourself inhouse. Oursourcing PR can be done on a regular contract basis, or can be done on a ad-hoc basis: As a one-off basis some companies will simply put together a press release, send it out, and hope that it…
Brighter Directions would llike to take the opportunity to wish all our clients, friends, contacts and associates a very happy Christmas and positive New Year into 2012! December is a great time for reflection and strategy development, ready for the next year with focus on the activities that worked well (increased ROI) and improve or…