top trends

Top trends in marketing in 2023 so far 

Marketing is constantly evolving with moving trends in technology and consumer behaviour. In order for businesses to succeed and prosper, marketers must stay ahead of the curve and adapt to the latest continuing trends. In this blog we offer insights into those trends that have shaped 2023 so far.    Short-form video content  More and…

podcasts

Podcasts in marketing

No matter what your interests are, there is a 99% chance a podcast exists for you. Whether it’s politics, sports, comedy nights, true crime, or something more niche like Scandinavian television, you have options. So, as a business, could podcasts work as a marketing tool?    As of 2020 there were 2.2 million podcasts on…