CHRISTMAS MARKETING CAMPAIGNS

WHAT YOU SHOULD KNOW ABOUT CHRISTMAS MARKETING CAMPAIGNS… Christmas is a prime selling time for many businesses, everyone is inspired by the Christmas feeling and festive cheer so you (as a business) needs to do all possible to ensure your marketing stands out for Christmas and attracts the action you want! So what should your Marketing strategy…

BUSINESS LINK – De-Minimis

A recent email alert from Business Link & EMB notified that if you’ve benefited from face to face support from a Business Link Adviser in the last three years, you have received what’s referred to as De-Minimis state aid. There is no need to make any declaration about the receipt of this aid unless you…

OUTSOURCING SOCIAL MEDIA IS A BAD IDEA

After seeing a post with this header recently online I thought I would share my thoughts with you and actually response from the originator, who happened to be in the digital industry too, a SEO specialist: Post: Outsourcing social media is a very bad idea. A third party cannot build relationships for you Reply: Actually…

CORPORATE REPUTATION MANAGEMENT

Reputation Management for organisations is very much like an individuals reputation..Think of someone you know, their characterises, personality and your overall perception of them – whats it like? Good, Bad?Thinking about a person, some are known for being trustworthy, honest, hardworking, reliable, people person while others may be remembered for being political, opinionated or bossy.Company…